International megastarÂ Ed Sheeran has made streaming history with his groundbreaking return, launching two immenselyÂ successful A side singlesÂ simultaneously. Not only have the two records created frenzy across the globe amongst new and old fans alike, Ed has broken Spotify’s ‘day 1’ streaming record with BOTH of his monumental comeback singlesÂ “Shape Of You”Â andÂ “Castle On The Hill”.Â ReachingÂ over a combined 13 million global streams in the first 24 hours, withÂ “Shape Of You”Â amounting 6,868,642 andÂ “Castle On The Hill”Â accumulating 6,168,395, Ed has now overtaken the previous ‘day one’ record holders, One Direction, who notched up 4,759,698 streams withÂ “Drag Me Down”Â in August 2015, marking another record-breaking milestone in his career. Â
The two singles mark a hugely triumphant comeback for the modern day troubadour. Ed’s first releases since 2015,Â “Shape Of You”Â andÂ “Castle On The Hill”Â are currently dominating the charts worldwide, holding the #1 & #2 spotsÂ across:Â iTunes UK and a total of 77 markets (including UK & USA);Â Spotify UK and Global chartsÂ (36 ‘#1’/27 ‘#2’ positions to date);Â Apple Music UK;Â UK Airplay, and additionally, Ed has secured a phenomenalÂ 118 #1 positions across multiple iTunes markets!Â The two singles have reached over a staggeringÂ 25 MILLIONÂ combined global Spotify streamsÂ in 48 hours and the accompanying lyric videos forÂ Shape Of YouÂ andÂ Castle On The HillÂ have received overÂ 28 million combined hits, having amounted overÂ 10 million viewsÂ in the first 24 hours – these markÂ his fastest-ever video launches, with the accompanying official videos still to come!Â Additionally, on Spotify, the singles hold the currentÂ ‘#1’ and ‘#2’ Global and UK Chart positions withÂ “Shape Of You”Â andÂ “Castle On The Hill”Â respectively – “Shape Of You” is also holding #1 in the USA. In the UK alone, the tracks are on over 5.4 million combined streams.
Ed Sheeran’s two comeback singlesÂ – â€œCastle On The Hillâ€Â andÂ â€œShape Of Youâ€Â – mark a hugely exciting return and another forward-thinking move for 25-year-old Sheeran. Showcasing two very different sides to his unparalleled musical palate,Â â€œCastle On The Hillâ€, written by Ed and Benny Blanco (also on production), pays homage to growing up inÂ Framlingham, Suffolk.Â Driving beats and Springsteen-esque riffsÂ collide to create anotherÂ stadium-ready anthem.Â â€œShape Of Youâ€,Â written by Ed, Johnny McDaid and Steve Mac (also on production), dismantles and rebuilds modern-pop music using little more than a loop pedal. The record is an extension of the sound for which Ed’s become so well-known and has set him apart from his peers – something he first showcased in 2010 with hisÂ pivotal SBTV live performance of â€œYou Need Me, I Donâ€™t Need Youâ€, and executed on his debut EPÂ â€˜No.5 Collaborations Projectâ€™Â (staring an array of grime artists including Wretch 32, Wiley + more), following in 2011.
Stay tuned for more Ed Sheeran announcements.