“You can see Charmaine challenging society’s status quo and in her own way sends a statement of what it means to be able to do it all while being a strong independent Black woman.” – Hip Hop Canada
“More than just a lyrical theme, female empowerment drives her mission as an artist.” – SOCAN
“While the industry at large sees a female rap renaissance, Charmaine is helping to get Canada caught up.” – Complex
“‘BOLD’ stands as reflection of the true essence of Charmaine as a woman and how she wishes to introduce herself as an artist – colourful, loud and audacious with lots of swag to match.” – Purple Melon
‘‘BOLD’ highlights Charmaine’s infectious charisma as a vocalist and writer.” – Colors Studio
April 2nd, 2021 – Hood Avant Garde, the debut EP by Toronto’s “bop connoisseur” Charmaine, is available today on all streaming platforms and digital stores here. Following her addictive singles “BOLD” and “WOO!” Charmaine’s first project offers a curated selection of bars and attitude that can’t be ignored. Hood Avant Garde is a BOLD formal introduction, packed with five must-rewind “did she just say that” songs that are multidimensional, playful, boasty and fresh.
- I DON’T CARE
- DOUBLE DUTCH
Hood Avant Garde hears Charmaine define the peak of her confidence. She makes it clear that she’s bolder than ever on “BOLD,” celebrates her freedom on “WOO!” and proves that she doesn’t care much about the nonsense with the other accompanying tracks on her debut project.
Charmaine’s introduction to the scene has been explosive, to say the least. With 3 million combined streams for “BOLD” and “WOO!” it’s clear that Charmaine is making noise that fans can’t get enough of. Charmaine is listed as one of 25 artists to watch in 2021 by Complex Canada that followed a collaboration with Girl Connected alongside Ashley Outrageous, Tiffany Calver and Lola Plaku for a conversation on overcoming challenges as a woman. UK’s BBC 1XTRA featured Charmaine’s “WOO!” while Earmilk dubbed Charmaine the “Queen of the North.”
Charmaine has been selected as Spotify Canada’s April RADAR artist as well as Amazon Music Canada’s Breakthrough artist, and was the only Canadian included as part of the global First on SoundCloud campaign, while boasting Apple Music playlist adds on “Rap Life,” “It’s Lit,” “High Maintenance” and “New in Hip Hop.”
Charmaine may have started with nothing, but with her debut EP Hood Avant Garde, it’s clear that she’s coming for everything
Born in the Zimbabwean capital of Harare, Charmaine relocated to the United States at the age of five, bouncing around the Midwest with her family at first before eventually settling in Nashville for a large chunk of her childhood. Living in the American South was an eye-opening experience but by the time high school rolled around, Charmaine was already on the way to her next culture shock, this time heading north of the border to Toronto, where life would soon take a dark turn. “After we moved to Toronto, my dad got laid off,” says Charmaine, “and quickly after that, we lost our house. We went to a shelter and then ended up living in a motel, all six of us in this tiny little room with just a hot plate for a kitchen.” Throughout her family’s frequent moves and financial struggles, Charmaine had always turned to music as a source of comfort and stability, something she could rely on for emotional support no matter how difficult things got. Now, sitting on the motel floor with a notebook in hand, she turned to music as a life preserver, penning her own songs and scouring the internet for performance opportunities in the hopes of writing herself a ticket to a brighter future.