Diamond Platnumz is one of Africa’s most successful artists, having released more than 30 hit songs, and is one of the region’s most recognisable figures, which has led to him becoming a brand ambassador for companies such as Pepsi, Parimatch, Nice One Brand and Coral Paints. He has the number one artist YouTube channel in Sub-Saharan Africa, with more than five million subscribers, and also has more than 12 million Instagram followers. Over the course of his career, Diamond Platnumz has won numerous awards from the likes of MTV and Channel O.
Diamond Platnumz founded WCB-Wasafi and turned it into one of the top labels in Africa. The label has enjoyed success with artists such as Lava Lava, Mbosso, Rayvanny, Zuchu, and Queen Darleen.